Is your fundraising team generating some of the unwanted 9.5 million pieces of promotional direct mail addressed to the deceased […]
Glenn Harrison discusses the issues around ‘dead letter’ campaigns.
Is your marketing team generating some of the unwanted 9.5 million pieces […]
GRIEVING Australians receive a staggering 9.5 million pieces of unwanted direct mail addressed to their recently deceased loved ones. And on […]
Return to Sender – its Tax time again, time to dig out that old classic from the King of Rock n Roll himself!
A walk through any charity’s administration department in the weeks following their pre tax appeal mailing, and you’re bound to […]
Any organisation which directly promotes its products or services to its customers or prospects using a rented mailing list will […]
In June, staff members at our call centre were kept very busy. They were attending to bereaved family members wanting […]
In today’s economic climate and with marketing budgets constantly being squeezed, it is vital that communications work as efficiently as […]
Significant increase in The Australian Bereavement Register suppression file – registrations now over 400K
Since its launch in 2012 The Australian Bereavement Register (TABR) suppression file has been one of the most welcomed initiatives […]