Donator is a new and completely unique segmentation product
Donator is a new and completely unique segmentation product which utilises the 7+ million donor records held within Conexum’s Insight […]
Launch of the new Donator data segmentation tool ups the ante
A next generation source of donors has now hit the market.
Donator is a new targeting and data segmentation tool […]
Time for Australian charities to clean up their mailing files
Is your fundraising team generating some of the unwanted 9.5 million pieces of promotional direct mail addressed to the deceased […]
More Bang for Your Buck
The merge/ purge process is one of the most important data processing functions a direct marketing organisation undertakes. It’s obvious […]
The free Australian service to help grieving families
Sydney woman Kay found it very distressing after real estate companies persisted in sending mail addressed to her late uncle […]
Come and meet us at the Australasian Fundraising Forum in Sydney
After selling out with record numbers in 2015, The Australasian Fundraising Forum is back for 2016! Come and learn from […]
Dealing with the menace of dirty data
Charities can save themselves a lot of money and improve their marketing by making sure their data is up-to-date and […]
Why effective handling of Consumer Data Queries matters
Effective data compliance and donor support services free up charities to do what they do best – providing much needed […]
Home is where the heart is
Data quality issues may be as old as the hills, but some organisations still haven’t grasped the issue. Research shows […]
Avoid a $2.85 million mistake
Trying to get in touch with deceased Australians costs charities both financially and through loss of reputation. That’s where The […]
We are going to the FINZ 2016 Conference in Auckland. Come meet us there!
The FINZ 2016 Conference will be taking place from the 13th – 15th April 2016 in Auckland and Conexum will […]
Increasing Donor Profitability through Insight Membership – New Research
According to recent research, when a charity joins Conexum’s Insight data co-operative they can expect to realise some attractive gains; […]
Meet us at the FIA Conference in Melbourne!
Conexum will be exhibiting at the upcoming FIA Conference!
Held over two days and covering six extensive tracks, the conference […]
Transactional data variables now available on over 40% of households in New Zealand
The latest product update and new release of the Insight Data Co-operative reveals transactional data variables are now available on […]
One proven way to maximise donor lifetime value. You might be surprised?
According to recent research, when a charity joins Conexum’s Insight data co-operative they can expect to realise some attractive gains; […]
Stop Dead Letters
‘Stop dead letters’ is the clear shout out from The Australian Bereavement Register (TABR) in the lead up to Christmas. […]
Australian direct mailers spend $17 million on advertising to the deceased
Glenn Harrison discusses the issues around ‘dead letter’ campaigns.
Is your marketing team generating some of the unwanted 9.5 million pieces […]
Retention for glamorous Gatherers
Rick Fitzgerald takes a look at donor retention. It’s not as sassy or sexy as its cousin, donor acquisition, but […]
Charities Worst Dead Letter Mail Offenders
Grieving Australians received more than 9.5 million pieces of unwanted mail addressed to their recently deceased loved ones, at an […]
Call for Marketers to stop unwanted direct mail to the dead
GRIEVING Australians receive a staggering 9.5 million pieces of unwanted direct mail addressed to their recently deceased loved ones. And on […]
Meet us at the Australasian Fundraising Forum 2015
The Australasian Fundraising Forum 2015 will be taking place from 2nd – 4th September in Sydney and for the third […]
Data Cleansing for Charities
How clean is your database?
It’s an important question that too few take seriously. A customer or donor database that […]
Data Co-ops enabling better targeting of donors
Glenn Harrison, Managing Director of Conexum Data Management Services was featured in the April/ May 2015 edition of Fundraising & […]
Meet us at the FINZ 2015 Conference in Wellington!
The FINZ 2015 Conference will be taking place from May 11 – 13 in Wellington and for the 3rd year […]
The Australian Bereavement Register – launch of new website and rebranding reflects a growing service
To reflect the continuing growth and popularity of The Australian Bereavement Register (TABR) deceased preference service, we’re pleased to announce […]
Australian Privacy Laws Update – a year in review
On 12 March 2014, changes to the Privacy Act 1988 (Privacy Act) commenced, this marked the most significant change to […]
Return to Sender – its Tax time again, time to dig out that old classic from the King of Rock n Roll himself!
A walk through any charity’s administration department in the weeks following their pre tax appeal mailing, and you’re bound to […]
Home Move Marketing Plan
Sample Home Move Marketing Plan for a multi-product financial services provider
Moving home represents a powerful and actionable event trigger, […]
Meet us at the FIA Conference in Brisbane!
For the third year running, we are pleased to be exhibiting at the upcoming FIA Conference!
Packed tightly into two days […]
Further growth of the Insight Data Co-operative in NZ
We are delighted to announce four new NZ charity members joined the Insight Data Co-operative in the past month, taking […]
Taking a Proactive Approach to Mailing Lists & Deceased Suppression
Any organisation which directly promotes its products or services to its customers or prospects using a rented mailing list will […]
Insight Data Co-operative Analysis – finds supporters of environmental charities are the most cause loyal
Recent analysis of the charity member’s donor transactional data held in […]
The Australian Bereavement Register exhibiting at the 2014 Australian Funeral Expo
The ACC and Higgins Manufacturing 2014 Australian Funeral Expo will be held at Sydney Olympic Park on Saturday 25 October […]
Macquarie Private Wealth in dock for mailing blunder
Bosses at Macquarie Private Wealth have been left red-faced after sending direct mail to a man who died six years […]
Launch of Home Mover Data
Conexum is delighted to announce the launch of Home Mover Data, a comprehensive database of home owners and renters that […]
Come say g’day to us at the Australasian Fundraising Forum
The Australasian Fundraising Forum 2014 will be taking place from September 3 – 5 in Sydney and Conexum will be […]
Record number of phone registrations received for The Australian Bereavement Register
In June, staff members at our call centre were kept very busy. They were attending to bereaved family members wanting […]
How using data suppression file products improve your reputation and revenue
Some 20 years ago, Rob Edwards (CEO of ADMA at the time) was featured in Australian Database Marketing Magazine. In […]
Insight Data Co-operative welcomes 7 new NZ charity members
We’re delighted to announce that seven new charity members in NZ have recently joined the Insight Data Co-operative.
So far, we […]
How to counter the postal increases
On 31st March 2014 Australia Post increased the basic postage rate (BPR) from 60 cents to 70 cents.
To counter the […]
Congratulations To All Of The Winners Of The 2014 New Zealand Fundraising Excellence Awards
Conexum Direct Donor Acquisition Award MERIT – The Life Flight Trust for the 2013 Door-to-Door Campaign
Rick Fitzgerald, Client Services Director […]
FINZ Conference, 9 – 11 April 2014, Auckland
The FINZ Conference 2014 will be taken place from April 9 – 11 in Auckland and Conexum will be exhibiting […]
Australian Privacy Law reform
Significant amendments to the Privacy Act 1988 to strengthen privacy protection were passed by Parliament on 29 November 2012 and […]
Top 10 tips for data cleansing success & improved data accuracy
In today’s economic climate and with marketing budgets constantly being squeezed, it is vital that communications work as efficiently as […]
Significant increase in The Australian Bereavement Register suppression file – registrations now over 400K
Since its launch in 2012 The Australian Bereavement Register (TABR) suppression file has been one of the most welcomed initiatives […]
Case Study: Insight Data Co-op ~ Cancer Council NSW
Case Study: hidden gems found in Cancer Council NSW lapsed donor base
Introduction
Conexum worked with the Cancer Council NSW to identify […]
Case Study: Insight Data Co-op ~ HMRI
Conexum Knowledge Centre: The Experts View Knowledge Share: Case Study ~ Hunter Medical Research Institute
Acquiring new donors using scored prospect […]
The Guide to Suppression
Suppression is a process vital to reducing the volume of unwanted direct mail.
Recent statistics, provided by Australia Post, indicate […]
Insight Data Co-op Developments in NZ
Since the start of 2013 we’ve been actively engaging with our friends across the Tasman educating them about the benefits […]
Launch of the Digiscape Email Data Pool
What if you could target a prospect via an e-dm, through a knowledge of their spending preferences both online […]
Melbournians give more to help support charities
The inner city Melbourne suburbs of St Kilda, Canterbury, Camberwell East, Frankston, Karingal, Toorak, Hawksburn and South Yarra all […]
Conexum Sponsor the official Welcome Reception at the FIA Conference in Melbourne
FIA Conference 2014 is fast approaching and Conexum are proud to be the exclusive sponsor of the best networking […]
Transactional data co-operative mailings add a new dimension to your prospecting
You’ve probably got a fantastic database. But have you ever considered that another charity might have one just as good? […]
Pre Christmas Charity Appeal offers still being mailed to deceased
Over 1.7 million mail pieces sent through the post in the lead-up to Christmas will be mailed to dead people. […]
Sharing Donors to Create New Ones
At an industry level, the cross pollination of donor information amongst not-for-profits leads to a much better understanding of donor […]
Data cleansing, how clean is your data?
Successful marketing campaigns are built on clean, accurate data. It’s what you need if you want to reach the right […]
Insight Data Co-operative developments in NZ
The Insight Data Co-operative extends its offering into the not-for-profit sector in New Zealand.
Twenty-four NZ charities have expressed interest in […]
High spending suburbs, hidden gems
Lismore, in northern New South Wales, is located 45 km from Byron Bay and 100 km south of the Gold […]
Largest ever Transcape Data Pool
The newly released update has resulted in the largest ever Transcape Data Pool. It contains the highest ever volume of […]
Significant growth for Insight Data Co-operative
Membership of the Insight Data Co-operative continues to increase, particularly significant growth in the not-for-profit sector.
Insight is the largest single […]